On 25 September, New York will host the first “Spain Talks. Caring for the Future”, an event to celebrate the excellence, dedication and innovation of leaders in the American tourism industry, highlighting their commitment to promoting sustainable tourism. This event will be one of the activities organised as part of Climate Week.
CONFERENCES
In its first edition of “Spain Talks”, the Spanish Tourism Office in New York will offer an extensive program of round tables and conferences with the participation of leaders of leading entities and destinations in the tourism field in Spain and the United States. The Spanish Tourist Office is hosting this event focused on sharing valuable experiences and best practices in relation to the main challenges facing major tourist destinations, such as Spain, in promoting responsible tourism. An opportunity for dialogue, collaboration and exchange of knowledge around the main challenge facing our sector today.
PROGRAMME
14:00 Registration & Check-in 14:30 Welcome 14:40 Lanzarote Tourism Board Talk 14:50 Panel Discussion 1: New tourism products and experiences that contribute to a more sustainable tourism model. 15:30 Mallorca Tourism Board Talk 15:40 Coffee Break 16:00 Panel Discussion 2 - Marketing Best Practices 16:40 Valencia Tourism Board Talk 16:50 Panel Discussion 3 - Creating a Positive Community Impact 17:20 Closing remarks 18:00 Awards Ceremony
AWARDS
The awards given at Spain Talks represent a recognition of excellence and innovation in sustainability in the tourism sector. In order to highlight and celebrate initiatives that promote responsible growth in the industry, the awards are divided into four different categories. Media award. The award for traditional media will recognise the best coverage of Spain as a destination committed to sustainability, highlighting the importance of communication in promoting responsible practices. Ambassador award. The award for the best opinion leader, influencer or content creator will honour the best content that highlights Spain as a destination committed to sustainability, underlining the power of these professionals to generate awareness. Experience award. The award for the best sustainable tourism product will applaud the marketing of packages, experiences and offers that promote sustainable tourism in Spain, emphasizing the importance of offering authentic trips that respect the environment. Business award. The award for the company with the best ESG project will recognise companies' commitment to responsible practices, such as carbon footprint offsetting programmes, recycling, accessibility and inclusion of their employees, fostering a focus on sustainability in all facets of the business.